From Charlotte to the Global Stage – Padel 22 Clients Shine in August
August has been another milestone month for our clients, with exciting press coverage, new launches, and innovative projects making headlines across the world of padel. Here’s a round-up of some of the standout moments:
Epic Padel – Charlotte in the Spotlight
Our strategy for Epic Padel Charlotte has generated major buzz ahead of its much-anticipated opening, securing over 74 million maximum total of UVPM/Impressions. We secured features for this project in several leading outlets, including:
- Axios Charlotte, spotlighting the arrival of world-class padel courts in North Carolina to around 19,000 viewers.
- Charlotte Business Journal, highlighting the facility’s role in expanding the racquet sports landscape.
- Charlotte Observer, showcasing Epic Padel as one of Charlotte’s must-visit new destinations to its 1.3 million monthly visitors.
Epic Padel is set to be a hub for racquet sports enthusiasts, combining padel with pickleball, tennis, and fitness facilities.
Anglo American Padel Cup – 1 month to go!
This October, the Padel Hub North London will host the first-ever Anglo American Padel Cup, and we’ve been focused on ramping up awareness ahead of the event. The tournament brings together teams from Great Britain and the United States, competing across Open and age-group divisions (40+/50+/60+) for both men and women, celebrating a shared sporting heritage that spans 175 years. This month, Cage 91 featured the event’s unique partnership with opera singer Alexander Wall, who will bring his voice and flair to the court, blending culture with sport in a one-of-a-kind showcase. We’ve also been leading on the count down via social media channels, driving engagement pre-tournament.
Vamos – Launch of Newsletter
For our client Vamos Racquets, we launched their new newsletter, sharing insights, stories, and updates from the world of padel and beyond to their local and wider community, ahead of their launch. You can read the first edition here: It’s More Than a Game.
Looking Ahead
From major press coverage and cultural collaborations to global TV launches and community-building initiatives, August has been a landmark month for our clients. We’re proud to see their work making such a strong impact, and this is only the beginning. Keep an eye out for the exciting results our clients will be delivering in the months ahead. To learn more, or to discuss how we can support your business, reach out to katie@padel22.com.
